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Muzi is a product designer crafting human-centered 0-> 1 SaaS, enterprise, and consumer products that drive growth & engagement through design thinking process and UX research.

Design Impact Across Companies

Keap (Acquired by Thryv)

Keap (Acquired by Thryv)

2021.6- Present

Led cross-functional teams to launch scalable payment solutions, optimize e-commerce UX, enhance email and core product experiences, driving adoption, revenue, and efficiency for 20,000+ businesses.

Yaytour

Yaytour

2023.2- 2023.9

Led UI, user flows, and design system for a travel and social app, partnering with the CEO and engineers to drive agile design, boost user acquisition, and improve app stability, achieving an 80% sign-up rate.

ServiceNow

ServiceNow

2020.5- 2020.8

Led user research and design for the employee portal, improving usability for 12,500+ employees by identifying pain points and delivering validated flows, wireframes, and prototypes.

Zonda

Zonda

2020.5- 2020.8

Conducted qualitative research on enterprise housing market data at Zonda, delivering strategic insights to executives and improving tablet product UX through user feedback.

Latest Projects

Keap Invoice Templates: Effortless Invoicing, Maximum Efficiency

UX research | Interaction design | Design system | Usability testing | 0-> 1 product

Keap Invoice Templates: Effortless Invoicing, Maximum Efficiency

Improve Keap's invoicing system with customizable templates to make invoicing faster and more efficient, enhancing the user experience and increasing sales productivity.

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AI Meets Email Health: Giving Users the Tools to Stay Out of Spam

3 Day hackathon | UX research | Rapid prototyping | Data visualization

AI Meets Email Health: Giving Users the Tools to Stay Out of Spam

Redesigned the Email Health Widget and reports to improve visibility, reduce spam complaints, and boost deliverability with AI-powered recommendations.

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Keap Pay: A Brand-New Payment Solution, Built for Ease

UX research | Information architecture | Interaction design | 0->1 product

Keap Pay: A Brand-New Payment Solution, Built for Ease

Creating a new embedded payment solution to improve payment processing in a unified CRM, sales, and marketing platform, while supporting the company's revenue growth.

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Say Goodbye to Duplicate Contacts: No More “Who’s This Again?”

UX research | Interaction design | Usability testing

Say Goodbye to Duplicate Contacts: No More “Who’s This Again?”

Removing duplicate contacts improves client management and efficiency. It makes relationship management, payment processing, marketing, and sales automation easier, leading to better connections and more streamlined operations.

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Yaytour: Your Go-To App for Social Travel

Mobile app | 0 -> 1 product | AI Chatbot

Yaytour: Your Go-To App for Social Travel

Yaytour enhances solo travel by turning it into social experiences. Easily discover and connect with like-minded travelers through an AI chatbot that provides tailored recommendations and encourages genuine interactions.

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One Platform to Rule Them All: Elevating the Employee Experience on ServiceNow

UX research | Information architecture | Interaction design | Usability testing

One Platform to Rule Them All: Elevating the Employee Experience on ServiceNow

Bringing everything together that employees need within topic-driven pages on a single platform to simplify workflows for 12,500+ global employees.

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